December 2013

Monthly Archives

  • The World's Easiest Content Marketing Predictions

    I spent a little time this week reading articles and blog posts that offered up content marketing predictions for 2014. Some of it was insightful, but a lot of this genre consists of experts spraying buzzwords in the hope that something they say will turn out to be right. Here’s a safer approach: a look […]

  • Surveys: Feast and Fodder For Your Content Pipeline

    By Tonya Vinas, Senior Editor, Content4Demand When it comes to content creation, surveys have one of the highest ROIs in terms of what you get for resources deployed. Survey results not only provide new and unique knowledge that will differentiate your message, but they also can feed your content pipeline with a variety of compelling […]