Everyone who’s had the pleasure of meeting Lisa Ladle Wallace has probably enjoyed her warm smile, friendly style and a good laugh — all icing on the cake when you see how much of herself she puts into delivering quality work for her clients. That’s just a part of why she took no time at all to become an integral part of the Content4Demand family.
Learn more about Lisa in this month’s Q&A:
What current B2B marketing trend is inspiring you right now?
I am a particularly big fan of repurposed content. Making use of what already exists inspires me. I am especially elated when we can make use all of those blogs and other often stepped-over pieces of content. It’s my eco-friendly nature and just plain smart.
Do you have a favorite blog? What is it and why?
Ours! It’s always relevant, informative and shareable.
What’s one of your favorite projects you’ve worked on and why?
Cox Media continues to shine with the most innovative interactive assets. Crowe Horwath is undertaking an impressive, Herculean, all-encompassing all-assets audit. My customers are brilliant, by the way, so I really enjoy working with and learning from all of them.
What is your favorite quote?
Here are a few that sit on my desk:
What city do you live in, and what’s great about it?
I live in St. Augustine, Florida. It’s an international treasure and is often overlooked as our nation’s oldest city. The history, culture and local artists and culinary geniuses continue to inspire me. If that’s not enough, it’s on the Atlantic Ocean and boasts other wonderfully navigable bodies of water, plus a wonderfully warm climate.
What inspires you?
Doing really great work and making others smile.