We create content that's

We create
content that's

B2B is complex.

Content4Demand helps transform even the most complex topics in B2B industries into compelling content stories and experiences that are relevant to target audiences.

Content4Demand helps transform even the most complex topics in B2B industries into compelling content stories and experiences that are relevant to target audiences.

But B2B content doesn't have to be boring.

B2B marketers need to resonate with multiple buyers and speak the language of their specific industries. But that doesn’t have to mean spewing jargon and techspeak. What issues are holding you back from creating content that stands out?

Struggle with agencies in the past?

B2B marketing is what we do. We understand what B2B marketers need to do to create content that resonates with buyers and helps them meet their key objectives. And we’ve helped scrappy startups to Fortune 500 brands alike tackle their content and campaign challenges head-on.

We're in good company.

We work with a small number of accounts at a time so we can be fully immersed in their businesses, strategies and priorities. This is just a small snapshot of the brands we’ve helped make the move to buyer-focused content. Do you want to join them?

<img src="/wp-content/uploads/2019/08/940185-copy.png" onmouseover="this.src='/wp-content/uploads/2019/08/sandvik.png'" onmouseout="this.src='/wp-content/uploads/2019/08/940185-copy.png'" />

<img src="/wp-content/uploads/2019/08/bmc_logo_CMYK-copy.png" onmouseover="this.src='/wp-content/uploads/2019/08/bmc.png'" onmouseout="this.src='/wp-content/uploads/2019/08/bmc_logo_CMYK-copy.png'" />

<img src="/wp-content/uploads/2019/08/BR_logo_cmyk_blue_CS6-copy.png" onmouseover="this.src='/wp-content/uploads/2019/08/broadridge.png'" onmouseout="this.src='/wp-content/uploads/2019/08/BR_logo_cmyk_blue_CS6-copy.png'" />

<img src="/wp-content/uploads/2019/08/BT_logo_Horiz_pms_new-copy.png" onmouseover="this.src='/wp-content/uploads/2019/08/bottomline.png'" onmouseout="this.src='/wp-content/uploads/2019/08/BT_logo_Horiz_pms_new-copy.png'" />

<img src="/wp-content/uploads/2019/08/C4D_ndaq_pri_cmyk_lbg_md-copy.png" onmouseover="this.src='/wp-content/uploads/2019/08/nasdaq.png'" onmouseout="this.src='/wp-content/uploads/2019/08/C4D_ndaq_pri_cmyk_lbg_md-copy.png'" />

<img src="/wp-content/uploads/2019/08/CA_vanguard_lockup-copy.png" onmouseover="this.src='/wp-content/uploads/2019/08/veracode.png'" onmouseout="this.src='/wp-content/uploads/2019/08/CA_vanguard_lockup-copy.png'" />

<img src="/wp-content/uploads/2019/09/canon-bw.png" onmouseover="this.src='/wp-content/uploads/2019/09/canon-2.png'" onmouseout="this.src='/wp-content/uploads/2019/09/canon-bw.png'" />

<img src="/wp-content/uploads/2019/08/ciox-logo-tag-wo-health-copy.png" onmouseover="this.src='/wp-content/uploads/2019/08/ciox2.png'" onmouseout="this.src='/wp-content/uploads/2019/08/ciox-logo-tag-wo-health-copy.png'" />

<img src="/wp-content/uploads/2019/08/cox-media-logo-copy.png" onmouseover="this.src='/wp-content/uploads/2019/08/cox.png'" onmouseout="this.src='/wp-content/uploads/2019/08/cox-media-logo-copy.png'" />

<img src="/wp-content/uploads/2019/08/Crowe_Logo_2c-copy.png" onmouseover="this.src='/wp-content/uploads/2019/08/crowe.png'" onmouseout="this.src='/wp-content/uploads/2019/08/Crowe_Logo_2c-copy.png'" />

<img src="/wp-content/uploads/2019/08/Datto-blue-copy.png" onmouseover="this.src='/wp-content/uploads/2019/08/datto.png'" onmouseout="this.src='/wp-content/uploads/2019/08/Datto-blue-copy.png'" />

<img src="/wp-content/uploads/2019/08/DXC_tribridge-color-copy.png" onmouseover="this.src='/wp-content/uploads/2019/08/tribridge.png'" onmouseout="this.src='/wp-content/uploads/2019/08/DXC_tribridge-color-copy.png'" />

<img src="/wp-content/uploads/2019/09/equifax-bw.png" onmouseover="this.src='/wp-content/uploads/2019/09/equifax-2.png'" onmouseout="this.src='/wp-content/uploads/2019/09/equifax-bw.png'" />

<img src="/wp-content/uploads/2019/08/jones-lang-lasalle-seeklogo.com-copy.png" onmouseover="this.src='/wp-content/uploads/2019/08/jll.png'" onmouseout="this.src='/wp-content/uploads/2019/08/jones-lang-lasalle-seeklogo.com-copy.png'" />

<img src="/wp-content/uploads/2019/08/logo_blujay_4c_cs4-copy.png" onmouseover="this.src='/wp-content/uploads/2019/08/blujay.png'" onmouseout="this.src='/wp-content/uploads/2019/08/logo_blujay_4c_cs4-copy.png'" />

<img style="width:100px; margin:0 auto; display:block;" src="/wp-content/uploads/2019/08/logo_PGi_rgb-copy.png" onmouseover="this.src='/wp-content/uploads/2019/08/pgi.png'" onmouseout="this.src='/wp-content/uploads/2019/08/logo_PGi_rgb-copy.png'" />

<img src="/wp-content/uploads/2019/08/NI-Logo-Color-copy.png" onmouseover="this.src='/wp-content/uploads/2019/08/ni.png'" onmouseout="this.src='/wp-content/uploads/2019/08/NI-Logo-Color-copy.png'" />

<img src="/wp-content/uploads/2019/08/o-redbadge-master-clr-rgb-copy.png" onmouseover="this.src='/wp-content/uploads/2019/08/oracle.png'" onmouseout="this.src='/wp-content/uploads/2019/08/o-redbadge-master-clr-rgb-copy.png'" />

<img src="/wp-content/uploads/2019/08/PrecisionLender_Logo_Vertical-copy.png" onmouseover="this.src='/wp-content/uploads/2019/08/pl.png'" onmouseout="this.src='/wp-content/uploads/2019/08/PrecisionLender_Logo_Vertical-copy.png'" />

<img src="/wp-content/uploads/2019/08/sie-logo-claim-petrol-rgb-copy.png" onmouseover="this.src='/wp-content/uploads/2019/08/siemens.png'" onmouseout="this.src='/wp-content/uploads/2019/08/sie-logo-claim-petrol-rgb-copy.png'" />

<img src="/wp-content/uploads/2019/08/940185-copy.png" onmouseover="this.src='/wp-content/uploads/2019/08/sandvik.png'" onmouseout="this.src='/wp-content/uploads/2019/08/940185-copy.png'" />

<img src="/wp-content/uploads/2019/08/bmc_logo_CMYK-copy.png" onmouseover="this.src='/wp-content/uploads/2019/08/bmc.png'" onmouseout="this.src='/wp-content/uploads/2019/08/bmc_logo_CMYK-copy.png'" />

<img src="/wp-content/uploads/2019/08/BR_logo_cmyk_blue_CS6-copy.png" onmouseover="this.src='/wp-content/uploads/2019/08/broadridge.png'" onmouseout="this.src='/wp-content/uploads/2019/08/BR_logo_cmyk_blue_CS6-copy.png'" />

<img src="/wp-content/uploads/2019/08/BT_logo_Horiz_pms_new-copy.png" onmouseover="this.src='/wp-content/uploads/2019/08/bottomline.png'" onmouseout="this.src='/wp-content/uploads/2019/08/BT_logo_Horiz_pms_new-copy.png'" />

<img src="/wp-content/uploads/2019/08/C4D_ndaq_pri_cmyk_lbg_md-copy.png" onmouseover="this.src='/wp-content/uploads/2019/08/nasdaq.png'" onmouseout="this.src='/wp-content/uploads/2019/08/C4D_ndaq_pri_cmyk_lbg_md-copy.png'" />

<img src="/wp-content/uploads/2019/08/CA_vanguard_lockup-copy.png" onmouseover="this.src='/wp-content/uploads/2019/08/veracode.png'" onmouseout="this.src='/wp-content/uploads/2019/08/CA_vanguard_lockup-copy.png'" />

<img src="/wp-content/uploads/2019/09/canon-bw.png" onmouseover="this.src='/wp-content/uploads/2019/09/canon-2.png'" onmouseout="this.src='/wp-content/uploads/2019/09/canon-bw.png'" />

<img src="/wp-content/uploads/2019/08/ciox-logo-tag-wo-health-copy.png" onmouseover="this.src='/wp-content/uploads/2019/08/ciox2.png'" onmouseout="this.src='/wp-content/uploads/2019/08/ciox-logo-tag-wo-health-copy.png'" />

<img src="/wp-content/uploads/2019/08/cox-media-logo-copy.png" onmouseover="this.src='/wp-content/uploads/2019/08/cox.png'" onmouseout="this.src='/wp-content/uploads/2019/08/cox-media-logo-copy.png'" />

<img src="/wp-content/uploads/2019/08/Crowe_Logo_2c-copy.png" onmouseover="this.src='/wp-content/uploads/2019/08/crowe.png'" onmouseout="this.src='/wp-content/uploads/2019/08/Crowe_Logo_2c-copy.png'" />

<img src="/wp-content/uploads/2019/08/Datto-blue-copy.png" onmouseover="this.src='/wp-content/uploads/2019/08/datto.png'" onmouseout="this.src='/wp-content/uploads/2019/08/Datto-blue-copy.png'" />

<img src="/wp-content/uploads/2019/08/DXC_tribridge-color-copy.png" onmouseover="this.src='/wp-content/uploads/2019/08/tribridge.png'" onmouseout="this.src='/wp-content/uploads/2019/08/DXC_tribridge-color-copy.png'" />

<img src="/wp-content/uploads/2019/09/equifax-bw.png" onmouseover="this.src='/wp-content/uploads/2019/09/equifax-2.png'" onmouseout="this.src='/wp-content/uploads/2019/09/equifax-bw.png'" />

<img src="/wp-content/uploads/2019/08/jones-lang-lasalle-seeklogo.com-copy.png" onmouseover="this.src='/wp-content/uploads/2019/08/jll.png'" onmouseout="this.src='/wp-content/uploads/2019/08/jones-lang-lasalle-seeklogo.com-copy.png'" />

<img src="/wp-content/uploads/2019/08/logo_blujay_4c_cs4-copy.png" onmouseover="this.src='/wp-content/uploads/2019/08/blujay.png'" onmouseout="this.src='/wp-content/uploads/2019/08/logo_blujay_4c_cs4-copy.png'" />

<img style="width:100px; margin:0 auto; display:block;" src="/wp-content/uploads/2019/08/logo_PGi_rgb-copy.png" onmouseover="this.src='/wp-content/uploads/2019/08/pgi.png'" onmouseout="this.src='/wp-content/uploads/2019/08/logo_PGi_rgb-copy.png'" />

<img src="/wp-content/uploads/2019/08/NI-Logo-Color-copy.png" onmouseover="this.src='/wp-content/uploads/2019/08/ni.png'" onmouseout="this.src='/wp-content/uploads/2019/08/NI-Logo-Color-copy.png'" />

<img src="/wp-content/uploads/2019/08/o-redbadge-master-clr-rgb-copy.png" onmouseover="this.src='/wp-content/uploads/2019/08/oracle.png'" onmouseout="this.src='/wp-content/uploads/2019/08/o-redbadge-master-clr-rgb-copy.png'" />

<img src="/wp-content/uploads/2019/08/PrecisionLender_Logo_Vertical-copy.png" onmouseover="this.src='/wp-content/uploads/2019/08/pl.png'" onmouseout="this.src='/wp-content/uploads/2019/08/PrecisionLender_Logo_Vertical-copy.png'" />

<img src="/wp-content/uploads/2019/08/sie-logo-claim-petrol-rgb-copy.png" onmouseover="this.src='/wp-content/uploads/2019/08/siemens.png'" onmouseout="this.src='/wp-content/uploads/2019/08/sie-logo-claim-petrol-rgb-copy.png'" />

The work speaks for itself.

We’ve created some killer content with our clients. Here are some of our favorites.

(Click to view a project.)

bluejay case study portfolio

BluJay Solutions Case Study Portfolio

bottomline e-book

Bottomline E-Book

broadridge g-book

Broadridge Interactive G-Book

cengage e-book

Cengage E-Book

nasdaq microsite

Nasdaq Microsite

opensystem ipaper

OpenSystems Interactive iPaper

ptc e-book

PTC E-Book

sap concur ipaper

SAP Concur Interactive iPaper

Get the latest tips & tricks for B2B marketers.

open content gates

Will 2020 Be the Year We Open the Gates on Content?

Startling research at #B2BMX last year found that 81% of Millennials and Gen-Xers had opted not to download content because they didn’t want to fill out a form. Should we unlock the gates?

Tonya Vinas January 17, 2020

B2BMX

5 Reasons I Can’t Wait for #B2BMX 2020

It’s my favorite B2B marketing event of the year. Here are 5 reasons I can’t wait for #B2BMX.

Holly Celeste Fisk January 15, 2020

2020 B2B Events

10 Can’t-Miss B2B Events in 2020

To help you select the best B2B events to attend this year, we’re highlighting the top 10 we’re looking forward to. We hope to see you in person at one of them.

Holly Celeste Fisk January 10, 2020

10 Ways to Make 2020

Your Best Marketing Year Yet

Let's get started.

Get in touch and start bringing your content and campaigns to the next level.

MESSAGING
HACK SESSION

Get the scoop on our approach to buyer-focused messaging and walk through a high-level exercise where we use your buyer insights, your goals and your campaign parameters.

CONTENT
IDEATION SESSION

Have one our strategists create content ideation that aligns to your buyer and demand generation needs.

CONTENT TRENDS
WORKSHOP

Let our team walk you through trends and best practices for the different formats and where in the buyer’s journey it best to use them. We offer 90-minute, half-day and full-day workshops online or in person.

MESSAGING
HACK SESSION

Get the scoop on our approach to buyer-focused messaging and walk through a high-level exercise where we use your buyer insights, your goals and your campaign parameters.

CONTENT
IDEATION SESSION

Have one our strategists create content ideation that aligns to your buyer and demand generation needs.

CONTENT TRENDS
WORKSHOP

Let our team walk you through trends and best practices for the different formats and where in the buyer’s journey is best to use them. We offer 90-minute, half-day and full-day workshops, online or in person.

Learn more about our services and how Content4Demand can address your unique marketing needs.