We create content that's

We create
content that's

B2B is complex.

Content4Demand helps transform even the most complex topics in B2B industries into compelling content stories and experiences that are relevant to target audiences.

Content4Demand helps transform even the most complex topics in B2B industries into compelling content stories and experiences that are relevant to target audiences.

But B2B content doesn't have to be boring.

B2B marketers need to resonate with multiple buyers and speak the language of their specific industries. But that doesn’t have to mean spewing jargon and techspeak. What issues are holding you back from creating content that stands out?

Struggle with agencies in the past?

B2B marketing is what we do. We understand what B2B marketers need to do to create content that resonates with buyers and helps them meet their key objectives. And we’ve helped scrappy startups to Fortune 500 brands alike tackle their content and campaign challenges head-on.

We're in good company.

We work with a small number of accounts at a time so we can be fully immersed in their businesses, strategies and priorities. This is just a small snapshot of the brands we’ve helped make the move to buyer-focused content. Do you want to join them?

<img src="/wp-content/uploads/2019/08/940185-copy.png" onmouseover="this.src='/wp-content/uploads/2019/08/sandvik.png'" onmouseout="this.src='/wp-content/uploads/2019/08/940185-copy.png'" />

<img src="/wp-content/uploads/2019/08/bmc_logo_CMYK-copy.png" onmouseover="this.src='/wp-content/uploads/2019/08/bmc.png'" onmouseout="this.src='/wp-content/uploads/2019/08/bmc_logo_CMYK-copy.png'" />

<img src="/wp-content/uploads/2019/08/BR_logo_cmyk_blue_CS6-copy.png" onmouseover="this.src='/wp-content/uploads/2019/08/broadridge.png'" onmouseout="this.src='/wp-content/uploads/2019/08/BR_logo_cmyk_blue_CS6-copy.png'" />

<img src="/wp-content/uploads/2019/08/BT_logo_Horiz_pms_new-copy.png" onmouseover="this.src='/wp-content/uploads/2019/08/bottomline.png'" onmouseout="this.src='/wp-content/uploads/2019/08/BT_logo_Horiz_pms_new-copy.png'" />

<img src="/wp-content/uploads/2019/08/C4D_ndaq_pri_cmyk_lbg_md-copy.png" onmouseover="this.src='/wp-content/uploads/2019/08/nasdaq.png'" onmouseout="this.src='/wp-content/uploads/2019/08/C4D_ndaq_pri_cmyk_lbg_md-copy.png'" />

<img src="/wp-content/uploads/2019/08/CA_vanguard_lockup-copy.png" onmouseover="this.src='/wp-content/uploads/2019/08/veracode.png'" onmouseout="this.src='/wp-content/uploads/2019/08/CA_vanguard_lockup-copy.png'" />

<img src="/wp-content/uploads/2019/09/canon-bw.png" onmouseover="this.src='/wp-content/uploads/2019/09/canon-2.png'" onmouseout="this.src='/wp-content/uploads/2019/09/canon-bw.png'" />

<img src="/wp-content/uploads/2019/08/ciox-logo-tag-wo-health-copy.png" onmouseover="this.src='/wp-content/uploads/2019/08/ciox2.png'" onmouseout="this.src='/wp-content/uploads/2019/08/ciox-logo-tag-wo-health-copy.png'" />

<img src="/wp-content/uploads/2019/08/cox-media-logo-copy.png" onmouseover="this.src='/wp-content/uploads/2019/08/cox.png'" onmouseout="this.src='/wp-content/uploads/2019/08/cox-media-logo-copy.png'" />

<img src="/wp-content/uploads/2019/08/Crowe_Logo_2c-copy.png" onmouseover="this.src='/wp-content/uploads/2019/08/crowe.png'" onmouseout="this.src='/wp-content/uploads/2019/08/Crowe_Logo_2c-copy.png'" />

<img src="/wp-content/uploads/2019/08/Datto-blue-copy.png" onmouseover="this.src='/wp-content/uploads/2019/08/datto.png'" onmouseout="this.src='/wp-content/uploads/2019/08/Datto-blue-copy.png'" />

<img src="/wp-content/uploads/2019/08/DXC_tribridge-color-copy.png" onmouseover="this.src='/wp-content/uploads/2019/08/tribridge.png'" onmouseout="this.src='/wp-content/uploads/2019/08/DXC_tribridge-color-copy.png'" />

<img src="/wp-content/uploads/2019/09/equifax-bw.png" onmouseover="this.src='/wp-content/uploads/2019/09/equifax-2.png'" onmouseout="this.src='/wp-content/uploads/2019/09/equifax-bw.png'" />

<img src="/wp-content/uploads/2019/08/jones-lang-lasalle-seeklogo.com-copy.png" onmouseover="this.src='/wp-content/uploads/2019/08/jll.png'" onmouseout="this.src='/wp-content/uploads/2019/08/jones-lang-lasalle-seeklogo.com-copy.png'" />

<img src="/wp-content/uploads/2019/08/logo_blujay_4c_cs4-copy.png" onmouseover="this.src='/wp-content/uploads/2019/08/blujay.png'" onmouseout="this.src='/wp-content/uploads/2019/08/logo_blujay_4c_cs4-copy.png'" />

<img style="width:100px; margin:0 auto; display:block;" src="/wp-content/uploads/2019/08/logo_PGi_rgb-copy.png" onmouseover="this.src='/wp-content/uploads/2019/08/pgi.png'" onmouseout="this.src='/wp-content/uploads/2019/08/logo_PGi_rgb-copy.png'" />

<img src="/wp-content/uploads/2019/08/NI-Logo-Color-copy.png" onmouseover="this.src='/wp-content/uploads/2019/08/ni.png'" onmouseout="this.src='/wp-content/uploads/2019/08/NI-Logo-Color-copy.png'" />

<img src="/wp-content/uploads/2019/08/o-redbadge-master-clr-rgb-copy.png" onmouseover="this.src='/wp-content/uploads/2019/08/oracle.png'" onmouseout="this.src='/wp-content/uploads/2019/08/o-redbadge-master-clr-rgb-copy.png'" />

<img src="/wp-content/uploads/2019/08/PrecisionLender_Logo_Vertical-copy.png" onmouseover="this.src='/wp-content/uploads/2019/08/pl.png'" onmouseout="this.src='/wp-content/uploads/2019/08/PrecisionLender_Logo_Vertical-copy.png'" />

<img src="/wp-content/uploads/2019/08/sie-logo-claim-petrol-rgb-copy.png" onmouseover="this.src='/wp-content/uploads/2019/08/siemens.png'" onmouseout="this.src='/wp-content/uploads/2019/08/sie-logo-claim-petrol-rgb-copy.png'" />

<img src="/wp-content/uploads/2019/08/940185-copy.png" onmouseover="this.src='/wp-content/uploads/2019/08/sandvik.png'" onmouseout="this.src='/wp-content/uploads/2019/08/940185-copy.png'" />

<img src="/wp-content/uploads/2019/08/bmc_logo_CMYK-copy.png" onmouseover="this.src='/wp-content/uploads/2019/08/bmc.png'" onmouseout="this.src='/wp-content/uploads/2019/08/bmc_logo_CMYK-copy.png'" />

<img src="/wp-content/uploads/2019/08/BR_logo_cmyk_blue_CS6-copy.png" onmouseover="this.src='/wp-content/uploads/2019/08/broadridge.png'" onmouseout="this.src='/wp-content/uploads/2019/08/BR_logo_cmyk_blue_CS6-copy.png'" />

<img src="/wp-content/uploads/2019/08/BT_logo_Horiz_pms_new-copy.png" onmouseover="this.src='/wp-content/uploads/2019/08/bottomline.png'" onmouseout="this.src='/wp-content/uploads/2019/08/BT_logo_Horiz_pms_new-copy.png'" />

<img src="/wp-content/uploads/2019/08/C4D_ndaq_pri_cmyk_lbg_md-copy.png" onmouseover="this.src='/wp-content/uploads/2019/08/nasdaq.png'" onmouseout="this.src='/wp-content/uploads/2019/08/C4D_ndaq_pri_cmyk_lbg_md-copy.png'" />

<img src="/wp-content/uploads/2019/08/CA_vanguard_lockup-copy.png" onmouseover="this.src='/wp-content/uploads/2019/08/veracode.png'" onmouseout="this.src='/wp-content/uploads/2019/08/CA_vanguard_lockup-copy.png'" />

<img src="/wp-content/uploads/2019/09/canon-bw.png" onmouseover="this.src='/wp-content/uploads/2019/09/canon-2.png'" onmouseout="this.src='/wp-content/uploads/2019/09/canon-bw.png'" />

<img src="/wp-content/uploads/2019/08/ciox-logo-tag-wo-health-copy.png" onmouseover="this.src='/wp-content/uploads/2019/08/ciox2.png'" onmouseout="this.src='/wp-content/uploads/2019/08/ciox-logo-tag-wo-health-copy.png'" />

<img src="/wp-content/uploads/2019/08/cox-media-logo-copy.png" onmouseover="this.src='/wp-content/uploads/2019/08/cox.png'" onmouseout="this.src='/wp-content/uploads/2019/08/cox-media-logo-copy.png'" />

<img src="/wp-content/uploads/2019/08/Crowe_Logo_2c-copy.png" onmouseover="this.src='/wp-content/uploads/2019/08/crowe.png'" onmouseout="this.src='/wp-content/uploads/2019/08/Crowe_Logo_2c-copy.png'" />

<img src="/wp-content/uploads/2019/08/Datto-blue-copy.png" onmouseover="this.src='/wp-content/uploads/2019/08/datto.png'" onmouseout="this.src='/wp-content/uploads/2019/08/Datto-blue-copy.png'" />

<img src="/wp-content/uploads/2019/08/DXC_tribridge-color-copy.png" onmouseover="this.src='/wp-content/uploads/2019/08/tribridge.png'" onmouseout="this.src='/wp-content/uploads/2019/08/DXC_tribridge-color-copy.png'" />

<img src="/wp-content/uploads/2019/09/equifax-bw.png" onmouseover="this.src='/wp-content/uploads/2019/09/equifax-2.png'" onmouseout="this.src='/wp-content/uploads/2019/09/equifax-bw.png'" />

<img src="/wp-content/uploads/2019/08/jones-lang-lasalle-seeklogo.com-copy.png" onmouseover="this.src='/wp-content/uploads/2019/08/jll.png'" onmouseout="this.src='/wp-content/uploads/2019/08/jones-lang-lasalle-seeklogo.com-copy.png'" />

<img src="/wp-content/uploads/2019/08/logo_blujay_4c_cs4-copy.png" onmouseover="this.src='/wp-content/uploads/2019/08/blujay.png'" onmouseout="this.src='/wp-content/uploads/2019/08/logo_blujay_4c_cs4-copy.png'" />

<img style="width:100px; margin:0 auto; display:block;" src="/wp-content/uploads/2019/08/logo_PGi_rgb-copy.png" onmouseover="this.src='/wp-content/uploads/2019/08/pgi.png'" onmouseout="this.src='/wp-content/uploads/2019/08/logo_PGi_rgb-copy.png'" />

<img src="/wp-content/uploads/2019/08/NI-Logo-Color-copy.png" onmouseover="this.src='/wp-content/uploads/2019/08/ni.png'" onmouseout="this.src='/wp-content/uploads/2019/08/NI-Logo-Color-copy.png'" />

<img src="/wp-content/uploads/2019/08/o-redbadge-master-clr-rgb-copy.png" onmouseover="this.src='/wp-content/uploads/2019/08/oracle.png'" onmouseout="this.src='/wp-content/uploads/2019/08/o-redbadge-master-clr-rgb-copy.png'" />

<img src="/wp-content/uploads/2019/08/PrecisionLender_Logo_Vertical-copy.png" onmouseover="this.src='/wp-content/uploads/2019/08/pl.png'" onmouseout="this.src='/wp-content/uploads/2019/08/PrecisionLender_Logo_Vertical-copy.png'" />

<img src="/wp-content/uploads/2019/08/sie-logo-claim-petrol-rgb-copy.png" onmouseover="this.src='/wp-content/uploads/2019/08/siemens.png'" onmouseout="this.src='/wp-content/uploads/2019/08/sie-logo-claim-petrol-rgb-copy.png'" />

The work speaks for itself.

We’ve created some killer content with our clients. Here are some of our favorites.

(Click to view a project.)

bluejay case study portfolio

BluJay Solutions Case Study Portfolio

bottomline e-book

Bottomline E-Book

broadridge g-book

Broadridge Interactive G-Book

cengage e-book

Cengage E-Book

nasdaq microsite

Nasdaq Microsite

opensystem ipaper

OpenSystems Interactive iPaper

ptc e-book

PTC E-Book

sap concur ipaper

SAP Concur Interactive iPaper

Get the latest tips & tricks for B2B marketers.

email

What B2B Content Marketers Need to Know About the California Consumer Privacy Act

The California Consumer Privacy Act (CCPA) went into effect January 1. If you collect data from individuals in California, you may fall under this new law.

Brenda Caine February 26, 2020

Killer Content Awards

The Killer Content Awards: A Judge’s Preview

We saw more submissions than ever for strategic campaigns, versus standalone assets, indicating that companies are looking at content more holistically versus a one-time opportunity to fill the top of their funnel.

Toni Boger February 21, 2020

DGR Benchmark Survey

Demand Gen: Quality Over Quantity

A look at highlights from the 2020 Demand Generation Benchmark Study: Quality Over Quantity Takes Center Stage for Demand Marketers.

Brenda Caine February 19, 2020

How Interactive Formats Can Create Immersive and Intelligent Buyer Experiences

Let's get started.

Get in touch and start bringing your content and campaigns to the next level.

MESSAGING
HACK SESSION

Get the scoop on our approach to buyer-focused messaging and walk through a high-level exercise where we use your buyer insights, your goals and your campaign parameters.

CONTENT
IDEATION SESSION

Have one our strategists create content ideation that aligns to your buyer and demand generation needs.

CONTENT TRENDS
WORKSHOP

Let our team walk you through trends and best practices for the different formats and where in the buyer’s journey it best to use them. We offer 90-minute, half-day and full-day workshops online or in person.

MESSAGING
HACK SESSION

Get the scoop on our approach to buyer-focused messaging and walk through a high-level exercise where we use your buyer insights, your goals and your campaign parameters.

CONTENT
IDEATION SESSION

Have one our strategists create content ideation that aligns to your buyer and demand generation needs.

CONTENT TRENDS
WORKSHOP

Let our team walk you through trends and best practices for the different formats and where in the buyer’s journey is best to use them. We offer 90-minute, half-day and full-day workshops, online or in person.

Learn more about our services and how Content4Demand can address your unique marketing needs.