WEBINAR ON-DEMAND:
What’s Cooking In Content Marketing?
We’ve Got Answers.
Before you fire up the grill for your next summer cookout or start leveraging intent data and building sales messaging, see what’s cooking in B2B marketing. In this webinar, Content4Demand content strategists and research partner Centiment’s founder team up to unpack the findings from their new 2023 report, “B2B Marketing in a Fast-Changing World.”
Kurt Wassmer
Founder,
Centiment
Brenda Caine
VP, Content & Client Strategy,
Content4Demand
Alexis Carroll
Sr. Content Strategist,
Content4Demand
We're in good company.
We work with a small number of accounts at a time so we can be fully immersed in their businesses, strategies and priorities. This is just a small snapshot of the brands we’ve helped make the move to buyer-focused content. Do you want to join them?
Client Stories
Flip through some of the killer content we’ve created for clients in multiple B2B industries.
(Click to view a project.)
Struggle with agencies in the past?
B2B marketing is what we do. We understand what B2B marketers need to do to create content that resonates with buyers and helps them meet their key objectives. And we’ve helped scrappy startups to Fortune 500 brands alike tackle their content and campaign challenges head-on.
Get the latest tips & tricks for B2B marketers.
The Benefits and Drawbacks of AI-Assisted Content Creation
We recently surveyed 265 B2B marketers. The takeaway seems to be that marketers are curious about AI, but they are moving ahead cautiously.
How “share-worthy” is your B2B content?
Tracking how often a content piece is shared among colleagues and peers is a key metric that sheds light on how engaging your content is to your ideal audience.
How to build a content buffet for your B2B buyers
When you’ve got all types of people with all types of appetites, offering a set menu can leave some unsatisfied. One solution: lay out a buffet and your buyers serve themselves.
