If you’re missing mid-funnel content, your content marketing can’t effectively nurture your prospects through the journey to make a purchase. And isn’t that why you’re doing content to begin with?
Community-based marketing offers a fresh angle to stir up your marketing mix, allowing B2B marketers to capture attention in a new way while ramping up brand loyalty among prospects and customers.
Many of the B2B brands you follow and admire don’t do it all on their own; they know the value of outsourcing content when they need it.
Create standout case studies for your B2B buyers with compelling data and the vivid storytelling that showcases how your solution can solve their problems.
Not all content is created equal. Here are four reasons some content might generate disappointing results.
Few items in the B2B marketer’s tool kits are as helpful as accurate personas. What’s changed for your buyers in this year of dramatic disruption?
Takeaways from the 2020 State of Content Curation & Repurposing from Demand Gen Report
Learn more about our services and how Content4Demand can address your unique marketing needs.
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