Small, fast-growing firms need a strong marketing plan – there’s no doubt about that. The question is whether it makes sense to build an in-house marketing team or to outsource the your company’s marketing operations.
We recently came across an infographic, produced by Mavenlink, a provider of collaborative workforce solutions, which tackles this question. The flowchart-based graphic walks you through some key questions to help you decide whether to outsource your marketing activities or build an in-house team. (Click on the image below to view the full infographic.)