Researching Personas? Ask Sales!
Begin persona research with your sales team for detailed insights you won’t find anywhere else.
Begin persona research with your sales team for detailed insights you won’t find anywhere else.
Marketing departments have been put to the test over the past year, and supporting our struggling sales teams became a top priority—at least, it should have.
In July, Demand Gen Report and LeanData published What’s Working in Revenue Operations?, a report on the state of revenue operations with insights from some of the companies who are already reaping the rewards of prioritizing RevOps in their organizations. Here are some takeaways from that report.
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