Content4Demand Blog

Here’s a fun Friday video to share. Hardware maker LG is looking to play up the tagline for its new line of IPS monitors: “So real, it’s scary.”
LG’s marketing team came up with an almost too-cruel prank involving unsuspecting elevator riders and a fak…

I know from experience that content marketing doesn’t always generate linear returns. In fact, there’s almost always a “sweet spot” where a marginal increase in your efforts delivers a disproportionate benefit.
Our friends at HubSpot just shared some d…